Section 2.4 Smell in Tourism
(Olfactory)
Introduction
This is an extremely evocative sense, often
overlooked but which creates many different feelings and emotions. It has a
powerful ability to create a reality and image of a sense of place. It could
also be argued that every location in space has a distinctive aura and odour
that helps to create the sense of experiencing the physical space. Smells are
associated with good and bad experiences which resonate with individuals.
Examples/Case studies/proposed chapters:
Religious spaces and the use of
scents and odours to evoke feelings of peace and calm
Countryside smells and their
ability to induce a sense of place
Urban: differentiation between
city spaces based upon the odour of the location
Seaside: a well known and
understood experience, as the smell of the sea and its debris create a very
distinct experience. Also french fries, doughnuts and candyfloss smell of the
more traditional seaside resorts e.g., Ocean City, USA, Blackpool, UK.
Mountains are seen as clean, pure
places, free from pollution with a distinct smell of purity